They say that national companies often snatch the business from local players. But, the truth is often far from it. In reality, national players and local players can exist in pure harmony
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The Indian Wedding Industry holds a prominent part in the marketing industry all thanks to India’s fetish for weddings. For India, a wedding is not just a close-knit family affair. Instead, it
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“Why should I spend money on reputation management?” is the question that most small business owners ask when we bring up the subject. After all, they do not have any shareholders or
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It is decision time for your company! You want to take it to the next level and are planning to go on a marketing binge. But you are a little stumped as
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Pinterest! There is no one who has not yet heard about it. You have, I have, everyone around us has! Still, if we delve a bit deep and ask the next question,
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Content marketing! Content is built using the most powerful weapon of all time- WORDS! Words have the magical power to destroy a brand completely and also pick up a brand from the
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We are all addicted to our smartphones. Today most of the action happens over the phone. Phones have become a significant part of everyday life for many people. Since the invent of
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